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SXSW 2016

Augmented Reality Without the Rose-Colored Glasses

The very nature of reality is about to change. Augmented reality devices will soon be capable of erasing the line between human perception & digital presentation; rendered against the canvas of my consciousness—borderless, pervasive, ubiquitous interfaces that could alter my view of the world, what it means, & who brings it to me. This is a profound human-centered design challenge, with the potential to impact behavior, society & culture. This talk outlines the ethical imperative of applying outcomes-based thinking to augmented reality and draws from multiple domains of knowledge, to present a new set of design principles capable of guiding the future of AR design.

Passengerhood: On the Road to Autonomy

The technology for autonomous vehicles is here. And yet, the evolution of autonomous “driving” over the next decade will be marked by a series of interim steps that betray a complex transition that begins with establishing trust in the technology, followed by effectively managing the nuanced experience of partial autonomy. In this session, Hyundai and innovation consultancy Artefact will argue that the way to solve it is not through creating the perfect autonomous vision, but through human-centered design and interaction models that gradually propel us toward full autonomy and passengerhood.