Tag Archives: snowbird

How to Film Customer Insights: Camera Operator

 

Digital still and motion imaging has come a long way. As technology continues to grant us the luxury of shooting in the dark, record events unseen like a ninja and render them with emotive qualities, it’s becoming easier for researchers … Continue reading →

 

A Future Retail Shopping Experience

 

If you haven’t already been checkin’ up on us, then you might have missed a couple of updates on how things are doing with our internal project focusing on retail shopping experiences. We’ve wrapped up our research and concepting and … Continue reading →

 

SnowBird Update: Concepting & Wireframing

 

(concept 034: the matchmaker) [tweetmeme]We’re in the midst of envisioning the Snowboard Connection project, which includes low-fidelity wireframing used to quickly visualize what the experience could be. So far we’ve generated hundreds of ideas that address the needs, motivations, and … Continue reading →

 

SnowBird Update: Consumer Highlights Reel

 

Snowbird Video Ethnography from Artefact on Vimeo. When you’re doing the research, you can tell your audience what you’ve learned, or even show them in some meaningful way like photography. But why do that when you can let the people … Continue reading →

 

SnowBird Update: Envisioning a next-generation retail experience

 

Now that our commerce research phase has been completed, we’ve officially kicked off the envisioning phase. We’ll be taking a funnel approach where we will be using a variety of brainstorming and envisioning methodologies to generate as many ideas as … Continue reading →

 

SnowBird Update: Meet John Logic, Store Owner and Problem Solver of Snowboard Connection

 

Meet John Logic, Store Owner and Problem Solver of Snowboard Connection from Artefact on Vimeo. Meet John Logic. As co-owner and all around great guy of a popular local board shop, Snowboard Connection (Snocon), he works hard everyday solving problems … Continue reading →

 

SnowBird Update: Outlining The Plan To Understand Snowboarding

 

As we start getting our data from the field, I’d like to take this time to introduce our project goals. Project Goals This Frontier Project, Snowbird, aims to produce a product or service prototype that represents a future shopping experience. … Continue reading →

 

[Frontier] Snowbird Research Plan Outline

 

Posted an update on our progress with the Frontier project we’re working on dubbed “Snowbird.” It’s an outline of the research we are conducting and we will be posting some of the data/findings in the next couple of days. Stay … Continue reading →

 

Project SnowBird: Exploring The Gaps In Virtual and Physical Commerce Experiences: An Introduction

 

Curiosities never seem to settle around here and we’re excited to share a little information on some work we are about to take on in the coming months ahead.  Our goal is to extend our imagination regarding the commerce experience … Continue reading →