Tag Archives: field research

Future of Automotive – Intelligent Access

 

[tweetmeme]Gizmodo recently posted news about an android application that enables drivers to augment what they see from the car with turn-by-turn directions. Cool application, but in an era where we may already have too many driving distractions, it got me … Continue reading →

 

Doing international field research…successfully! Part 4 of 4

 

This is a 4 part series. Check out the other entires below: 1. Setting Up the Plan 2. Lessons from the Field 3. Organizing and Analyzing Data 4. Communicating Your Results [tweetmeme]Any time you communicate your findings, you have to … Continue reading →

 

Doing international field research…successfully! Part 3 of 4

 

This is a 4 part series. Check out the other entires below: 1. Setting Up the Plan 2. Lessons from the Field 3. Organizing and Analyzing Data 4. Communicating Your Results [tweetmeme]You are now back home from your international research … Continue reading →

 

Doing international field research…successfully! Part 2 of 4

 

This is a 4 part series. Check out the other entires below: 1. Setting Up the Plan 2. Lessons from the Field 3. Organizing and Analyzing Data 4. Communicating Your Results You’re now in field half way across the world, … Continue reading →

 

Doing international field research…successfully! Part 1 of 4

 

[tweetmeme]As we all know, field research is essential to understand your customer, their environment, and generate relevant design opportunities. It also takes a huge amount of time, can be expensive and if you’re doing it internationally, it may be the … Continue reading →