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Tag Archives: brand strategy
Universal Symbols, Trademarks and Brand Strategy
When faced with a 4 hour layover at the Taiwan Taoyuan International Airport, one way to pass the time is to wander the vast corridors and look through the countless stores inside the terminals. You can buy pretty much anything … Continue reading →
Time for E-Commerce Window Dressing: The Answers With Insights
blog / brand strategy / design / e-commerce / nau / research / retail / ria / shopping / silverlight / trends / web
Highlighting Brand Value If you haven’t already done so, take this short quiz. The Answers are at the bottom of this page. If you got more than two right, you’re my hero. When I tested this quiz with folks at … Continue reading →
Time for E-Commerce Window Dressing: The Quiz
Ever wondered why online shopping experiences are so bland and unexciting? If you don’t know what I’m talking about, try the following quiz. For each question, try to determine which major online retailer the site belongs to? (Logos have been … Continue reading →